February 24th, 2014
by Dawn Goetter
Last week Sony announced the development of a pico projector module “equipped with Sony’s independently-developed image processing system, that uses laser beam scanning (LBS)” and “incorporates the PicoP technology developed by MicroVision, Inc.”
We are extremely pleased and gratified that laser beam scanning technology that MicroVision pioneered is being adopted by a technology leader and innovator like Sony. With its expertise in projector and optical technology, leadership in semiconductor lasers and track record with innovative, high quality consumer electronics, Sony’s interest in pico projection and adoption of LBS is a significant development for the market as a whole.
We have been supporting Sony in their development of this engine module since April 2013 and look forward to continuing our work with them.
In their press release Sony said that it “aims to bring it to market for use in pico projectors and other devices with projector functionality.” Since the release was published, MicroVision has gotten a number of inquiries asking for confirmation that our technology is being is being incorporated in Sony’s display module and asking for more details related to the terms of any agreements and forecasts for revenue related to the relationship.
We understand the strong interest Sony’s press release generated and we issued a release today confirming the adoption of PicoP display technology by this Fortune Global 100 electronics brand.
At this time we are not disclosing potential license and supply terms for future products resulting from the development of this engine module. We are engaged in discussions and negotiations on commercial terms for next level agreements and will announce terms as appropriate in the future.
For more information on Sony’s announcement, click here:
March 13th, 2013
by Dawn Goetter
This year, mobile connections are predicted to out outnumber the world population. As the mobile ecosystem evolves, so does the need for technologies to support it. This was evident at Mobile World Congress in Barcelona, Spain. This year, there were three trends that particularly stood out to us.
Enabling the mobile enterprise: With 66 percent of workers using two or more mobile devices for work each day, it’s no surprise that enterprise mobility was a major focus at this year’s show. Numerous companies introduced solutions intended to make mobile use easier and safer for both the enterprise and consumers, such as Samsung KNOX, VMWare Horizon Suite, and IBM’s Mobile First. For instance, VMWare’s Horizon Suite allows employees to access corporate applications across all their mobile devices. As this Forbes article puts it, “(these announcements) highlight the focus on delivering and managing what really matters to employees – applications and workflows that are easy to use on mobile devices.”
OEMs embrace content: Many OEMs introduced software and services to make consuming and sharing mobile content even easier. HTC’s Zoe allows users to turn their photos and videos into short video clips on their mobile devices that can easily be shared with others, and the Blinkfeed feature brings hidden content to the home screen of mobile devices. Samsung also showed off its Video Discovery application for finding, watching and sharing TV content.
Bigger displays are better displays: Mobile World Congress 2013 was proof that small screens are a thing of the past. LG introduced the Optimus G Pro with a 5.5 inch display, and China’s ZTE showed off the Grand Memo with a 5.7 inch display. The new Asus Phonepad blurred the lines between a phone and a tablet with its 7 inch screen. With more and more OEMs vying to provide larger screens, there is an even greater opportunity for pico projection technology.
Whether it is for work, personal enjoyment or social interaction, these three trends are reflective of the fact that people use their mobile devices to discover, consume and share content more than ever before. Addressing consumer expectations for more content and improved display experiences presents exciting opportunities for PicoP® display technology to bring enhanced visibility to the world of mobility.
February 27th, 2013
by Dawn Goetter
Thanks to the mass adoption and acceptance of smartphones and tablets, the way we consume information has changed drastically over the last five years and is set to rapidly continue the transition to mobile devices in the next five years. In fact, if the latest forecast from Cisco Systems holds true, mobile data consumption (based on data traffic) could increase 13-fold by 2017 with mobile video showing some of the most dramatic increases.
Whether it’s catching up on a Forbes article, enjoying the latest hit from a favorite recording artist or watching the newest episode of “Homeland” on a flight, it’s crystal clear that mobile devices are about so much more than just making calls, sending a text or even browsing the web. A recent report from TDG states that based on product sales and use, consumers will watch nearly 58 billion hours of TV and video on tablets by 2017, which is nearly 10 percent of all current TV and online video consumption. Taking this one step further, mobile devices no longer imply mobility by users; 68 percent of this type of mobile use happens in the comfort of our own homes and is described by viewers as “me time.”
When we at MicroVision look at these statistics and industry growth expectations, we get even more excited about the opportunity for pico projection. Downloading and watching visual content, like movies and TV shows, is easier and faster than we could have ever imagined; nonetheless, the screens where we view this content are some of the smallest to date. Even a 7” tablet is limiting when watching video content. With PicoP® display technology, users will be able to enjoy all the benefits and freedom of mobile data in high definition without the limitations of the small screens.
We just touched on the tip of the iceberg for mobile data predications in this post. Dive into the articles we’ve linked to above for more information.