Archive for the ‘innovation’ Category
November 15th, 2012
by Dawn Goetter
MicroVision is committed to developing innovative display technology that lets consumers see outside the box. Because of our dedication to research and development to keep our patented PicoP® display technologyon the cutting edge and offering our customers leading features today with a roadmap for future advancements, we boast an expansive technology portfolio that now includes more than 500 patents. That’s why we were excited to learn that MicroVision’s patent portfolio has been included in the Ocean Tomo 300 Patent Index for the second year in a row.
The Ocean Tomo 300 Patent Index is the first index based on the value of intellectual property and includes well-known technology companies such as Microsoft, Intel, Qualcomm, Nvidia, and MicroVision partner, Intersil. To be included in this respected list is a true testament to the hard work of our world-class employees and experienced engineers, who are committed to developing pico projection display solutions that deliver value to our customers and an enhanced viewing experience to their end-consumers whether they are using a head-up display in a vehicle or sharing visual content from a mobile device.
MicroVision’s patent portfolio has also been widely recognized by associations such as IEEE and the Patent Board (in association with the Wall Street Journal) as top patent portfolios among global industrial companies. As we continue to license our technology to OEMs and ODMs, our leadership in IP supports our business model and assures our customers they are receiving best-in-class technology.
Because of our IP portfolio, we can truly say that our proprietary PicoP display technology is unlike any other, offering significant display advantages over other pico projector display systems and providing a wide array of benefits for various applications such as mobile, automotive, gaming and eyewear.
October 19th, 2012
by Dawn Goetter
Osram Opto Semiconductors announced the launch of its first direct green laser (DGL) diodes yesterday and called out the significance for the pico projector market. “The commercial breakthrough for compact laser projectors is closer than ever before,” said Stephan Haneder, Marketing Manager for Consumer Lasers at Osram Opto Semiconductors. The release expanded on Haneder’s statement, noting that the compact laser diodes have a particularly high beam quality so they represent a milestone in the development of miniature projectors for mobile devices such as smartphones and cameras. Osram discussed the benefit of the DGL diodes specifically for MEMS based pico projectors such as MicroVision’s PicoP® display technology in the release. These statements and more detailed specs can be found on the Osram website.
This news was greeted enthusiastically here at MicroVision but it was no surprise. We have been updating shareholders throughout 2012 that we expected several DGL suppliers to be in the market by the end of 2012 which is exactly what we see with Osram joining the supplier to Pioneer that has been providing commercial DGLs for its Cyber Navi HUD product that is now selling in Japan. In addition to these two commercial supply sources, Sony has announced its intention to enter the DGL market with Sumitomo. Multiple suppliers for this component for PicoP display technology eases concerns OEMs may have about a single supplier and it can help drive availability up and price down through competition. We have discussed at length the benefits of DGLs over synthetic green lasers including a standard, smaller size, lower prices and higher volumes and yields.
When MicroVision was making the SHOWWX product line built around a Gen1 PicoP display engine, we had a direct supply relationship with laser manufacturers. Under our B2B “Image by PicoP” ingredient brand business model whereby we are licensing PicoP display technology to OEMs and ODMs and supplying MEMS, ASICS, software and reference designs, red, blue and green lasers will be procured directly by the OEMs or ODMs, not MicroVision. The role and importance of the lasers in PicoP display technology has not changed, and we stay engaged with the laser suppliers and the developments in the industry for our R&D efforts and advancement of PicoP display technology. What has changed is that we will not be buying any quantity of lasers to manufacture light engines.
We know that DGL supply has been a much anticipated and analyzed topic in the past for MicroVision followers and rightfully so. We are therefore truly delighted to share this news from Osram with investors and stakeholders in MicroVision.
September 18th, 2012
by Dawn Goetter
In April we transitioned to our core “Image by PicoP®” business model that entails working with key strategic partners to bring our patented PicoP® display technology to market through licensing agreements. MicroVision can focus resources on our core competencies: PicoP display technology reference design, system controls algorithms, MEMS and new applications. With benefits for all parties involved in bringing new products to market, this model is preferred not only by MicroVision but also by companies we are in discussions with.
Under this model, we just announced a strategic relationship with Intersil, a leader in the semiconductor industry. This agreement is part of cementing our ingredient brand business model by offering a solution that not only has industry leading features today but also has a strong roadmap that advances the technology for years to come. PicoP® Gen2 display technology boasts the only HD image for pico projectors available today and it can be delivered in a package that is about 1 inch wide and less than a quarter of an inch thick. It is low powered at less than 2.5 watts while displaying up to a 25 lumen image. This combination of specs make PicoP Gen2 optimized for mobility. Like any high tech solution, what is optimal today can and should get better as it matures. That is where the Intersil relationship strengthens the MicroVision PicoP display technology roadmap to give original equipment manufacturers (OEMs) evaluating PicoP display technology today assurances that the technology can improve to facilitate their roadmaps for their end user products. A perfect illustration of the importance of roadmap is evident right now as the mobile industry experiences the introduction of the iPhone 5, the sixth in a series of iPhones that Apple has launched in the last five years, with each new introduction improving on what it marketed in the previous version.
Through cooperation with Intersil, PicoP display technology is expected to offer much higher brightness while simultaneously lowering power usage without increasing the size of the module. This combination extends the mobility value proposition of PicoP display technology because remaining a battery powered solution with higher brightness is a key necessity for mobile products. So while PicoP display technology is optimized for mobility today in relation to market expectations for pico projection, the solution that can be offered with the Intersil chipset stands to redefine that optimization with enhanced capabilities as the market for pico projection grows and consumer expectation grows in parallel.
When we looked at Intersil and their core values as a company, it was clear that their focus on innovation, doing things in a smarter way that breaks with the norm and their belief that having talented people is the driver for real innovation made them an ideal partner for MicroVision. We couldn’t be happier to have Intersil contributing to advancing the PicoP display technology value proposition as we strive to enable people to not only think outside the box, but to see outside the box as well.
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