Developer of Retinal Display Technology Targets Pre-Sale Opportunities For Aviation, Medical and Industrial Applications
BOTHELL, Wash., Sept. 18 /PRNewswire/ — Microvision, Inc. (Nasdaq: MVIS),
the leader in retinal scanning display technology, announced that they have
named their first commercial product “Nomad.” The product name, which
emphasizes portability and mobility, will brand Microvision’s first offering
in a successive generation of wearable display products. With customer
deliveries beginning in mid-2001, Microvision has initiated pre-selling Nomad
to organizations within aviation maintenance, industrial, and medical fields
who require a portable and bright “see-through” display. Nomad delivers an
image at least ten times brighter than competing head-worn display
Microvision’s revolutionary Nomad is a lightweight head-worn display that
delivers bright, high resolution, high quality images that appear in front of
the user as though on a “see-through” computer screen. The Nomad display is
adjustable to very bright light levels and, unlike other wearable displays, is
fully daylight readable. When combined with a wearable computer, Nomad allows
the user a hands-free view of computer-generated information, while at the
same time enjoying an unobstructed view of the real world. Nomad also employs
a rugged design to meet the needs of outdoor and other harsh environments.
Nomad’s see-through capability and hands-free nature gives it greater
functionality for mobile applications than competing wearable displays. This
translates into improved efficiency and workplace safety, something vitally
important for the projected aviation, medical and industrial applications of
In preparation for the delivery of Nomad, Microvision has aggressively
been conducting field tests of prototype display systems with a variety of
strategic partners in the marketplace.
“The feedback from customers on our evaluation prototypes is extremely
positive,” stated Chris Thero, Microvision Product Manager for Nomad. “In
fact, many of these customers are already beginning to design ‘see-through’
software applications that will be supported by Nomad. And, in addition to
our customers’ field testing, we have completed a series of focus group
studies across all our target markets that continues to validate the huge
market potential for our product offering.
“Our marketing efforts have begun to support the approaching commercial
availability of Nomad. We have established sales and marketing efforts across
the globe and are actively beginning the pre-sale of Nomad. Across factory
floors, field sites, surgical suites, hospital floors and hundreds of other
locations where individuals want access to electronic information, we believe
that prospective customers will see Nomad as the standard for quality mobile
visualization. Rather than having to interrupt their tasks to go look up
information at a computer terminal, workers will use Nomad’s portable
see-through display technology to bring the information, images and text to
where they are. It will enable companies or organizations to realize
significant gains in precision, productivity and safety, not to mention
Headquartered in Bothell, Wash., Microvision, Inc. is the developer of the
patented retinal scanning display technology and a world leader in micro
miniature optical scanning technology for display and imaging applications.
The company’s technology has application in a broad range of military,
medical, industrial, professional and consumer information products.
Additional information can be found at the company’s web site at http://www.mvis.com.
Forward Looking Statement
The information set forth in this release includes “forward-looking
statements” within the meaning of Section 21E of the Securities Exchange Act
of 1934, as amended, and is subject to the safe harbor created by those
sections. Certain factors that realistically could cause results to differ
materially from those projected in the company’s forward-looking statements
are set forth in the company’s Annual Report on Form 10-K and Quarterly
Reports on Form 10-Q, as filed with the Securities and Exchange Commission.